I had the pleasure of crafting a logo, website and printed collateral for Laura Schneider, an amazing Bay Area-based relationship, sex and intimacy coach.
Her coaching consultancy is called “All You Need Iz Love.” The butterfly in her logo is a timeless symbol of transformation. Hearts represent self-love and love for another, and combine to create an infinity symbol, alluding to the infinite cycle of love and reciprocity. The logo has a psychedelic feeling to it, which really fits Laura’s personal style. We used a font that’s fun and distinctive, and the purple color brings out the warm, welcoming, and fun aspects of Laura’s brand.
Laura’s clients frequently comment on how much they love her brand. Her logo, website, business cards and collateral help her attract great clients and communicate effectively about her business.
We’ve extended the brand with business cards, stickers, postcards and return address labels. Below are the business cards.
Laura's website, below, continues the purple color story with a beautiful macro shot of a softly curving feather in purples, pinks and blues. It’s welcoming and gives a sense of gentleness and touch. The serif font used for headers has a soft, human feeling to it. We chose the photos for Laura’s site carefully to give potential clients a feeling for what the coaching would be like, as most people aren’t familiar with this healing modality. View the rest of her site at allyouneedizlove.squarespace.com
Below is an image from Laura of the postcard, business card, sticker and return address label we created.
