Droog was a clothing brand for hip teen guys, and was part of the Delia*s brand group. I was the creative director of Droog's e-commerce site.
After designing the e-commerce site site, at top left, I created many interactive, and frequently animated, monthly lifestyle features in collaboration with a wonderful team of writers.
The Subway Sound Mixer is at top right; it allowed you to mix subway-inspired beats and sound to make music, as the trains animated past you through the window.
At bottom left is the Spacecraft Design Tool. Over a series of steps you could choose various spacecraft components, and see your finished custom spacecraft design at the end. 
And at right is Sub + Limen, a multi-page experiential animated feature discussing subliminal messaging.
Back to Top